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Christian Belady introduced me and all readers of Mission Critical magazine to this line of thinking in an article he wrote for our May 2008 issue. I find it pretty compelling.
You can find it at http://bit.ly/ifbCuj

More recently Andrew Rudin wrote about the phenomenon in Engineered Systems at http://bit.ly/f2Ufym. Although Andrew was talking about energy efficiency in all spaces, not just data centers,

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