I'm surprised I haven't posted on this before, but I was proud to be a part of a team that has developed a Utility Data Center Energy Efficiency Program Guide that has been published by the Environmental Protection Agency's Energy Star Program.
The guide truly distills the best practices for utilities that want to promote energy efficiency for their data center customers, delivering cost-effective results. The report doesn't paper over the challenges in this market (getting trade allies on board, addressing split incentives, free-ridership risks, etc.), and does suggest numerous ways to overcome these market barriers. I like to point out that running a program for this market is no more difficult than those addressing industrial market sectors, and often just as effective.
I have also been participating in monthly webinars for utilities that want to get a taste of what the report covers, and we've had great response rates (almost one hundred participants for the first on last year, and thirty on the call this morning).
As soon as I can find the EPA's site for signing up for the webinars, I'll post it here.